Privacy Policy

Last Modified / Effective Date: 2023-08-16

Supersedes previous modified/effective date of 2023-05-11

Ferndale Safety (“us,” “we,” or “our”) operates the https://www.ferndalesafety.com website (the “Service”).

This page informs you of our policies regarding collecting, using, and disclosing personal data when you use our Service and the choices you have associated with that data.

We use your data to provide and improve the Service. Using the Service, you agree to collect and use your information per this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, accessible from https://www.ferndalesafety.com.

Definitions

Service – is the https://www.ferndalesafety.com website operated by Ferndale Safety.

Personal Data – Personal Data means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).

Usage Data – Usage Data is data collected automatically, either generated using the Service or from the Service infrastructure itself (for example, the duration of a page visit).

Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your Web browser (if you allow), enabling the site’s or service provider’s systems to recognize your browser and capture and remember certain information.

Data Controller – Data Controller is the natural or legal person who (alone or jointly or in common with other persons) determines the purposes for and how personal information is processed. For this Privacy Policy, we are a Data Controller of your Personal Data.

Data Processors (or Service Providers) – Data Processor (or Service Provider) means any natural or legal person who processes the data on behalf of the Data Controller. We may use the services of various Service Providers to process your data more effectively.

Data Subject (or User) – Data Subject is any living individual using our Service and is the subject of Personal Data.

Information Collection and Use

We collect various types of information for different purposes to provide and improve our service.

Types of Data Collected

When ordering or registering on our site, as appropriate, you may be asked to enter your name, email address, mailing address, phone number, credit card information, or other details to help you with your experience.

When you purchase from us, we’ll ask you to provide information including your name, billing address, shipping address, email address, phone number, credit card/payment details, and optional account information like username and password. We’ll use this information for purposes such as:

Send you information about your account and order
Respond to your requests, including refunds and complaints
Process payments and prevent fraud
Set up your account for our store
Comply with any legal obligations we have, such as calculating taxes
Improve our store offerings
Send you marketing messages, if you choose to receive them

If you create an account, we will store your name, address, email, and phone number, which will be used to populate the checkout for future orders.

We may use your Data to contact you with newsletters, marketing or promotional materials, and other information that may interest you. You may opt out of receiving any or all of these communications by following the unsubscribe link or instructions in any email we send.

Personal Data

While using our Service, we may ask you to provide us with specific, personally identifiable information that can be used to contact or identify you (“Personal Data”). Personally-identifiable information may include, but is not limited to:

Email address
First name and last name
Phone number
Address, State, Province, ZIP/Postal code, City
IP address
Cookies and Usage Data

Usage Data

We may also collect information about how the Service is accessed and used (“Usage Data”). This Usage Data may include information such as your computer’s Internet Protocol address (e.g., IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, search data, and other diagnostic data.

All searches performed using the internal site search are logged in the database, including the following information: the search query, the number of hits found, the user ID for users logged in, the date and time, and the IP address. The IP address is stored for security and auditing purposes.

Location Data

We may use and store information about your location if you permit us to do so (“Location Data”). We use this data to provide our Service’s features and improve and customize our Service. You can enable or disable location services using our Service anytime through your device settings.

Location, IP address, and browser type: We’ll use this for purposes like estimating taxes and shipping

Shipping address: we’ll ask you to enter this so we can, for instance, estimate shipping before you place an order.

Tracking & Cookies Data

We use cookies to help us remember and process the items in your shopping cart. They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and interaction to offer better site experiences and tools in the future.

Cookies are files with a small amount of data, which may include a unique anonymous identifier. Cookies are sent to your browser from a website and stored on your device. Tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyze our Service.

You can have your computer warn you each time a cookie is sent, or you can turn off all cookies. You do this through your browser settings. Since each browser differs, look at your browser’s Help Menu to learn how to modify your cookies. However, if you do not accept cookies, you may be unable to use some portions of our Service.

Examples of Cookies we use:

Session Cookies. We use Session Cookies to operate our Service, such as saving the items in your cart or tracking what items you have recently viewed.
Preference Cookies. We use Preference Cookies to remember your preferences and various settings.
Security Cookies. We use Security Cookies for security purposes.

Find out more about cookies at this address: https://www.allaboutcookies.org/

If users disable cookies in their browsers: If you turn cookies off, some features that make your site experience more efficient may not function properly.

How do we use your information?

We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:

To provide and maintain our Service
To notify you about changes to our Service
To allow you to participate in interactive features of our Service when you choose to do so.
To personalize your experience and will enable us to deliver the content and product offerings you are most interested in.
To improve our website to serve you better.
To gather analysis or valuable information so that we can improve our Service.
To monitor the usage of our Service.
To detect, prevent, and address technical issues.
To allow us to better service you in responding to your customer service requests.
To quickly process your transactions.
To send periodic emails regarding your order or other products and services.
To follow up with them after correspondence (live chat, email, or phone inquiries)
To provide you with news, special offers, and general information about other goods, services, and events we offer that are like those you have already purchased or enquired about unless you have opted not to receive such information.

Legal Basis for Processing Personal Data Under General Data Protection Regulation (GDPR)

If you are from the European Economic Area (EEA), Ferndale Safety’s legal basis for collecting and using the personal information described in this Privacy Policy depends on the Personal Data we collect and the specific context in which we collect it.

Ferndale Safety may process your Personal Data because:

We need to perform a contract with you.
You have permitted us to do so.
The processing is in our legitimate interests; your rights do not override it.
For payment processing purposes
To comply with the law.

Data Retention

Ferndale Safety will retain your Data only for as long as necessary for the purposes set out in this Privacy Policy. We will retain and use your Data to the extent required to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

Ferndale Safety will also retain Usage Data for internal analysis purposes. Usage Data is generally kept for a shorter period, except when this data is used to strengthen the security or improve our Service’s functionality, or we are legally obligated to retain this data for more extended periods.

The search logs are stored for 365 days before they are automatically removed.

Who on our team has access to your data

Members of our team have access to the information you provide us. For example, both Administrators and Shop Managers can access:

Order information like what was purchased, when it was purchased and where it should be sent, and
Customer information like your name, email address, and billing and shipping information.

Our team members can access this information to help fulfill orders, process refunds, and support you.

Transfer of Data

Your information, including Personal Data, may be transferred to — and maintained on — computers outside your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those from your jurisdiction.

If you are located outside Canada or the USA and choose to provide information to us, please note that we transfer the data, including Personal Data, to the USA and Canada and process it there.

Your consent to this Privacy Policy, followed by submitting such information, represents your agreement to that transfer.

Ferndale Safety will take all steps reasonably necessary to ensure that your data is treated securely and by this Privacy Policy, and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place, including the security of your data and other personal information.

Disclosure of Data

Disclosure for Law Enforcement

Under certain circumstances, Ferndale Safety may be required to disclose your Data if required by law or in response to valid requests by public authorities (e.g., a court or a government agency).

Legal Requirements

Ferndale Safety may disclose your Personal Data in the good faith belief that such action is necessary to:

To comply with a legal obligation
To protect and defend the rights or property of Ferndale Safety
To prevent or investigate possible wrongdoing relating to the Service
To protect the personal safety of users of the Service or the public
To protect against legal liability

Security of Data

The security of your data is important to us, but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

Your personal information is contained behind secured networks. It is only accessible by a limited number of persons with exclusive access rights to such systems and must keep the information confidential. Also, your sensitive/credit information is encrypted via Secure Socket Layer (SSL) technology and is never stored by Ferndale Safety.

We implement a variety of security measures when a user places an order, enters, submits, or accesses their information to maintain the safety of their data.

All transactions are processed through a gateway provider and are not stored or processed on our servers. We never save your credit card information and cannot see or access your credit card data.

“Do Not Track” Signals

We do not support Do Not Track (“DNT”). Do Not Track is a preference you can set in your web browser to inform websites that you do not want to be tracked.

You can enable or disable Do Not Track by visiting your web browser’s Preferences or Settings page.

Your Data Protection Rights Under General Data Protection Regulation (GDPR)

If you are a European Economic Area (EEA) resident, you have certain data protection rights. Ferndale Safety aims to take reasonable steps to allow you to correct, amend, delete, or limit your personal data use.

If you wish to be informed of what Personal Data we hold about you and if you want it removed from our systems, please get in touch with us.

In certain circumstances, you have the following data protection rights:

The right to access, update, or delete the information we have on you. You can access, update, or request the deletion of your Personal Data directly within your account settings section. If you cannot perform these actions yourself, don’t hesitate to contact us to assist you.
The right of rectification. You have the right to have your information rectified if that information is inaccurate or incomplete.
The right to object. You have the right to object to our processing of your Personal Data.
The right of restriction. You have the right to request that we restrict the processing of your personal information.
The right to data portability. You have the right to be provided with a copy of the information we have on you in a structured, machine-readable, and commonly used format.
The right to withdraw consent. You also have the right to withdraw your consent when Ferndale Safety relies on your consent to process your personal information.

Please note that we may ask you to verify your identity before responding to such requests.

You have the right to complain to a Data Protection Authority about our collection and use of your Personal Data. For more information, please get in touch with your local data protection authority in the European Economic Area (EEA).

Service Providers

We may employ third-party companies and individuals to facilitate our Service (“Service Providers”), to provide the Service on our behalf, to perform Service-related services, or to assist us in analyzing how our Service is used.

These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Analytics

We may use third-party Service Providers to monitor and analyze the use of our Service.

Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its advertising network.

You can opt out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity.

For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: http://www.google.com/intl/en/policies/privacy/

Behavioral Remarketing

Ferndale Safety uses remarketing services to advertise on third-party websites after you visit our Service. Our third-party vendors and we use cookies to inform, optimize, and serve ads based on your past visits to our Service.

Google Ads

Alphabet Inc. provides Google Ads remarketing service.

You can opt out of Google Analytics for Display Advertising and customize the Google Display Network ads by visiting the Google Ads Settings page: http://www.google.com/settings/ads

Google also recommends installing the Google Analytics Opt-out Browser Add-on – https://tools.google.com/dlpage/gaoptout – for your web browser. Google Analytics Opt-out Browser Add-on allows visitors to prevent their data from being collected and used by Google Analytics.

For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: http://www.google.com/intl/en/policies/privacy/

Facebook

Meta Platforms, Inc. provides Facebook remarketing service.

To opt out of Facebook’s interest-based ads, follow these instructions from Facebook: https://www.facebook.com/help/568137493302217.

Facebook adheres to the Self-Regulatory Principles for Online Behavioral Advertising established by the Digital Advertising Alliance. You can also opt-out from Facebook and other participating companies through the Digital Advertising Alliance in the USA http://www.aboutads.info/choices/, the Digital Advertising Alliance of Canada in Canada http://youradchoices.ca/ or the European Interactive Digital Advertising Alliance in Europe http://www.youronlinechoices.eu/, or opt-out using your mobile device settings.

For more information on the privacy practices of Facebook, please visit Facebook’s Data Policy: https://www.facebook.com/privacy/explanation

Payments

We may provide paid products and services within the Service. In that case, we use third-party services for payment processing (e.g., payment processors).

We will not store or collect your payment card details. That information is provided directly to our third-party payment processors, whose use of your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, a joint effort of brands like Visa, Mastercard, American Express, and Discover. PCI-DSS requirements help ensure the secure handling of payment information.

The payment processor we work with is Global Payments. Their Privacy Policy can be viewed at https://www.globalpaymentsinc.com/en-ca/privacy-statement

Stamped.io Product Reviews Integration

As part of our efforts to provide you with a comprehensive service, we use Stamped.io as a service provider for collecting customer reviews, Q&A, and other user-generated content:

Data Sharing: When you leave a review or engage with the user-generated content features, Stamped.io may collect personal information such as your name, email address, and feedback. This data is used to verify reviews and enhance the authenticity of our platform.
Data Protection: Stamped.io maintains its privacy policies and practices, which they use to protect your personal information. We encourage you to review their privacy policy to understand better how they manage and protect your data. https://stamped.io/privacy

OmniSend

As part of our commitment to improving our services and your shopping experience, we have integrated Omnisend into our website. Omnisend is an email and marketing automation platform that helps us communicate with you more efficiently, offering tailored content, product recommendations, and other relevant information.

When you sign up for our newsletter, make a purchase, or interact with our website in certain ways, Omnisend may collect and process the following data on our behalf:

Personal Data: Your name, email address, and phone number when you provide them.
Behavioral Data: This includes details about your interactions with our emails (like opens and clicks) and your browsing behavior on our website.
Purchase Data: Information related to your transactions, such as the items you buy, their prices, and the purchase date.

Omnisend helps us:

Send you personalized marketing emails and SMS messages.
Analyze the effectiveness of our marketing campaigns.
Offer product recommendations based on your browsing and purchase history.

Omnisend adheres to strict privacy standards and has its robust data protection measures in place. While they process the data on our behalf, they don’t share or use your personal data for their independent purposes. We encourage you to review Omnisend’s privacy policy to understand its practices better. https://www.omnisend.com/privacy/

Links to Other Sites

Our Service may contain links to other sites not operated by us. You will be directed to that third party’s site if you click on a third-party link. We strongly advise you to review every site’s privacy policy.

We have no control over and assume no responsibility for third-party sites or services’ content, privacy policies, or practices.

Children’s Privacy

Our Service does not address anyone under the age of 18 (“Children”).

We do not knowingly collect personally identifiable information from anyone under 18. If you are a parent or guardian and know that your Children have provided us with Personal Data, don’t hesitate to contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

California Online Privacy Protection Act

CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law’s reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals or companies with whom it is being shared. – See more at https://consumercal.org/about-cfc/cfc-education-foundation/california-online-privacy-protection-act-caloppa-3/

According to CalOPPA, we agree to the following:

Users can visit our site anonymously.
Once this privacy policy is created, we will add a link to it on our home page or, at minimum, the first significant page after entering our website.
Our Privacy Policy link includes the word ‘Privacy’ and can be found on the abovementioned page.

CAN-SPAM Act

The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.

We collect your email address to:

Send information, and respond to inquiries and other requests or questions.
Process orders and send information and updates about orders.
Send you additional information related to your product and services.
Market to our mailing list or continue to send emails to our clients after the original transaction has occurred.

To be in accordance with CANSPAM, we agree to the following:

Do not use false or misleading subjects or email addresses.
Identify the message as an advertisement in some reasonable way.
Include the physical address of our business or site headquarters.
Monitor third-party email marketing services for compliance if one is used.
Honor opt-out/unsubscribe requests quickly.
Allow users to unsubscribe using the link at the bottom of each email.

If at any time you would like to unsubscribe from receiving future emails, you can email us at [email protected]

Follow the instructions at the bottom of each email, and we will promptly remove you from ALL correspondence.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We will let you know via email or a prominent notice on our Service before the change becomes effective and update the “effective date” at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please get in touch with us:

Email: [email protected]

Regular Mail:
Ferndale Safety
500-12045 Arthur-Sicard
Mirabel, Quebec, Canada, J7J 0E9

Phone/Fax/SMS: 514-326-1243